> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://support.teeinblue.com/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Differences between Campaign by Product Base vs by Shopify/Etsy products

There're 2 ways to create a personalizable product (a campaign) with Teeinblue: **Campaign by Product Base** & **Campaign by Shopify/Etsy products**. 

![](https://storage.crisp.chat/users/helpdesk/website/6085dc2a7293d800/image_ocmcif.png)

| These 2 types of campaign work separately and don't affect each other.

Let's find out what type you should use.

# Similarities

Both types of campaign can:

* Show personalization form from artworks and mockups with live preview on storefront.
* Generate order designs based on customers' selections.


# Differences

## Products

| Campaign by Product Base | Campaign by Shopify/Etsy products |
| ---- |
| **Use products created in Teeinblue (Product Bases)** → Campaign after launched will become a linked Shopify product | **Use existing Shopify/Etsy products** → Personalize that product, not create a new Shopify/Etsy product |
| **Manage variants in Product Base** → Teeinblue overrides product info in Shopify (inventory stock, price, location...) | **Manage variants in Shopify/Etsy products admin** → Keep all product data in Shopify/Etsy (inventory stock, price, location...) |
| Add multiple product bases in one campaign | Only one Shopify/Etsy product to use |
| Can launch a campaign to multiple stores | A campaign is fixed with a Shopify/Etsy product in a store |
| Can get API limit if launching/updating too many campaigns in 24h | No limit when creating/editing Shopify/Etsy products |

## Orders

| Campaign by Product Base | Campaign by Shopify/Etsy products |
| ---- |
| Order designs are generated based on **Printareas** → Number of printareas and printarea size will decide number and size of order design | **No Printareas**, order designs are generated based on Artworks → Number of artworks and artwork size will decide number and size of order design |
| **Can send orders to integrated providers for imported Product bases** | **Cannot fulfill orders via Teeinblue** → Order items will not show up on Bulk Fulfill |

| Both campaign types still sync the URL of order designs to Shopify Orders. So you can use 3rd-party apps to read the custom design & fulfill orders.

# What should you choose

|  | Campaign by Product Base | Campaign by Shopify/Etsy products |
| ---- |
| Suitable for merchants who: | Sell complicated product designs with multiple printareas | Sell simple product designs, want to quickly create campaigns |
|  | Want to manage products for multiple stores in one place | Want to manage products in Shopify/Etsy |
|  | Sell with integrated POD providers | Print on their own |
|  | Use Teeinblue to fulfill orders | Fulfill orders by yourself or Use 3rd-party apps |

# How to create a Campaign by Shopify products
After reading this article, if you think "Campaign by Shopify products" is a suitable choice for you, then you can read this instructions to know how to create it: [Personalize existing Shopify Products with Campaign by Shopify products
](https://support.teeinblue.com/en/article/personalize-existing-shopify-products-with-campaign-by-shopify-products-1wo8urm/?bust=1695360192951)