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How to add Cross-sell Personalization to your campaigns

Boost your sales by offering personalized add-ons directly on your product page.

With Cross-sell Personalization, you can link a main product to another product or an entire collection. When buyers customize the main product, they’ll also see the linked items — giving them the option to personalize and purchase both together in one click.

Please continue reading this article to learn how to do so!

Setting up Cross-sell Personalization feature

Step 1. Turn on Cross-sell Personalization for your store

Navigate to your Teeinblue > Store Settings > Product Page Settings > Cross-sell Personalization and enable the toggle there.

Once enabled, please be sure to click on the Add metafields button as well.

This will automatically create two required metafields in your store: tib.cross_sell.product and tib.cross_sell.collection. These metafields are needed for the next step.

Step 2. Assign Cross-sell Products or Collections in Shopify

Since the feature doesn’t automatically apply a cross-sell product to all your Teeinblue products. You’ll need to manually select which products should display the Cross-sell block by editing them in your Shopify Admin.

Navigate to Shopify Admin > Products > select the product you want to add the Cross-sell feature to. For example:

Scroll down a little bit, and you should find the Metafields with two new metafields added there:

TIB cross-sell collection(s): Select one or more collections to link as cross-sell options. Customers will then be able to browse and choose from any product within those collections during personalization.

Here’s what your customers will see on the product page:

TIB cross-sell product: Select a single product to link as the cross-sell item. Customers will see and can personalize this specific product alongside the main one.

Here’s what your customers will see on the product page:

Note: Add-on charges are currently not supported for Cross-sell products. If a customer selects an add-on while personalizing the Cross-sell product, only the product itself will be added to the cart, the add-on won’t be included. Keep this in mind when choosing a Cross-sell product that uses add-on pricing.

We’ll count usage charges for all Cross-sell products, including both personalized and non-Teeinblue items.

Step 2.1: Bulk assign Cross-sell products

You can quickly apply the Cross-sell setup to multiple products in Shopify by using the Bulk Edit function.

Navigate to your Shopify Admin > Products section > select the products you would like to add the Cross-sell feature to > select Bulk Edit

You might need to click the Column Icon, then add the Metafields to the Table

Select the Collection or the Product you want to add the Cross-sell feature to

Step 3. Review and test your Cross-sell products

You’re almost there! This last step is just about polishing things up. Double-check the translations, review the display, and make sure the Cross-sell block looks good and works as expected.

Be sure to navigate to your Teeinblue > Store Settings > Product Page Contents > Cross-sell Personalization and review your translation there.

Also, be sure to double-check everything on your storefront. Confirm that the Cross-sell block appears correctly, and that when you add the main product to cart, the linked Cross-sell product is also added automatically.

More customizations regarding changing the style of the blocks will be added later!

Updated on: 07/10/2025

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